Every once in while you discover a new band which immediately hooks you with their fresh and yet recognizably pleasant sound. Such a band you’re about to discover right here, the energetic four-piece is called Charmless I. The band is the brainchild of Dutch singer-songwriter Alex Pasveer, who has made many flight hours with his former band Steed, which released two studio albums and toured extensively at home and abroad.

First Coming is a representative acquaintance with the energetic sound of Charmless i, in which a firm guitar sound is combined with modern stuff such as synth-bass and electronic drums. All four tracks on the EP are refined and anthem-like and will be eagerly consumed by those who like bands such as New Order, Blur, Arctic Monkeys, Franz Ferdinand, Stone Roses and the like. Need more anchor? Let’s call it ‘Electro-Britrock’.

Alongside Alex you may notice a familiar face on lead guitar. Alex has rudely revived the musical career of Rutger van Mourik. He is the former frontman of Britpop band Flemming who released two highly acclaimed albums on major label Warner in the first decade of the century. The rhythm section of the band is solid as a rock. Drummer Bart Klomp and bass player Auke Haaksma are a class act. They met during their studies at the conservatory in Alkmaar, therefore know each other thoroughly and are able to musically relate on a very high level. The EP is mastered by Andy Vendette, who has worked with artists such as David Bowie and the Beasty Boys. You will undoubtedly notice the touch of this master.

The first three singles led to a great deal of enthusiastic attention on social media and airplay in The Netherlands, Germany, UK and Australia a.o.

And the band name is ironic of course. They are extremely charming indeed.

First Coming (EP) is released this week on BERT music (a division of TCBYML), and available for purchase/streaming on all known digital platforms.