Following the release of his critically acclaimed EP ‘Lucy’, Koncept returns with his next self directed video from the project, for single ‘Leather’

In a world driven by numbers on tik-tok and constant demand for glorified content, Koncept realizes that what means the most to him needs to be protected.

In this film, Koncept packs his duffel bag with his most loved possessions; his art and the brand that gives Champagne Konny his juice - Luc Belaire.

The video starts with Koncept on his home ground in New York City, and follows his journey driving through the city directly into the desert of California to bury his duffel bag.

Directed & Edited by Koncept @champagnekonny.
Filmed by @Kasperartist.

Lyrics:

"Chasing money showing me the devilReal love should be way tougher than LeatherI just buried my own duffel bag out in the desertDrive myself, stop for blunts and a beverageTake a bump for the pressure”

LUCY is out now- https://soulspazm.ffm.to/lucyep

In other news:

Koncept just landed his next upcoming single "Up The Mood" in the new Dreamworks/ Universal Pictures Movie "Easter Sunday" starring Jo Koy, Tiffany Haddish and more hitting Movie Theaters and all music platforms worldwide 5th August.