Sugar Bear's New Single "Shall Be Abased" Delivers a Timely Message of Humility and KindnessOFFICIAL PRESS RELEASENEWS PROVIDED BY The First Icon Agency LLC NEW YORK, NY, February 1, 2024 – Black River Records is excited to announce the release of "Shall Be Abased," the latest single from the multi-hyphenate reggae recording artist Sugar Bear. This thought provoking roots reggae track is now available on all major streaming platforms, offering audiences a profound and timely message that resonates with the current state of the world. "Shall Be Abased" explores the fundamental truth that humility and kindness are virtues that transcend time and circumstance. In a world filled with challenges and uncertainties, Sugar Bear's lyrics emphasize the importance of recognizing our shared humanity and the divine presence that unites us all. The song draws inspiration from biblical verses, notably Matthew 23:12 and Luke 14:11, reminding us that no one is greater than God, and exalting oneself can lead to downfall. The poetic and inspirational verses throughout “Shall Be Abased” deliver a powerful message about the consequences of arrogance and the importance of treating others with respect. It also provides a gentle yet impactful reminder to avoid undermining others on the journey to success Sugar Bear elaborates further on the song’s riveting concept as he proclaims, “Every man is a mortal, non- immortal and we should remember that all we have are each other and God. God is the supreme not man. Never undermine people and especially do not step on people for your elevation and success”. “Shall be Abased” is a spiritual journey that inspires, uplifts, and challenges societal norms. As a dynamic and versatile artist, Sugar Bear brings a distinctive style to this track that blends reggae, soul, and spiritual elements. “Shall be Abased” adds another layer to the diverse Sugar Bear discography, showcasing his ability to mesh spirituality with an eclectic fusion of traditional and contemporary soundscapes. “Shall Be Abased” was written by Sugar Bear and co-produced by him in collaboration with GRAMMY Award-winning Producer and Engineer Michael Prochilo. Listen to "Shall Be Abased" via the Spotify link below. Stream it! Playlist it! Save it to your Favorites Library for quick access! Join Sugar Bear in spreading the message of humility and kindness. https:// Connect with Sugar Bear Website : http:// For media and other music related inquiries, contact: AboutSUGAR BEAR Bio SUGAR BEAR is a Dancehall and Reggae recording artist who has collaborated with a number of prominent figures in reggae music such as multi-platinum artist Rayvon and Grammy-nominated Luciano. The New York City based recording artist was born in Black River, St. Elizabeth, Jamaica, from where he migrated to the United States as a youngster. Love for music and the strong influence of reggae artists such as Super Cat and Shabba Ranks led Sugar Bear to pursue his musical ambitions. He started making a name for himself by doing dubs for the Young Hawk sound system from the Bronx, New York and performing live in local clubs whenever possible. He then began recording songs and traveling to Jamaica to promote and perform these records. Sugar Bear's music endeavors have taken him on a worldwide excursion to such places as Japan, Canada, United Kingdom, Jamaica and throughout the U.S. for performances. To date, Sugar Bear has built an eclectic catalog of music spanning the various styles of reggae music, of which, he has also incorporated elements of pop, R&B and hip-hop in certain instances. SUGAR BEAR’S discography boasts such standout songs as the new roots reggae smash, “Peace Love & Understanding” with Rayvon and Luciano; “I See You”, the chart-topping (ITunes, Deezer, Apple Music) dancehall-R&B jam with Rayvon; “Mechanical Bull”, “Hot Girls Come Thru”, “Jamaica Mi Born”, “Di Likkle Youts”, “La Isla Bonita” (Featuring Tony Curtis), “Pretty Pretty” and “Sugar Cane” and “Now That We Found Love”, which were also recorded with with Rayvon. SUGAR BEAR is currently performing shows, creating new music and promoting his solo and collaborative tracks.
Source The First Icon Agency LLC
February 1, 2024 11:18am ET by The First Icon Agency LLC |
The First Icon Agency LLCSHARE THIS
Latest Press Releases |
