Bud Light Platinum has teamed up with singer and Hollywood actor Justin Timberlake and brought the star on board as the brand's new creative director.

For the role, Timberlake shot a commercial that is set to his comeback single 'Suit & Tie' and will air during this coming weekend's (February 10) GRAMMY Awards.

As the creative director, the superstar will have to help provide "creative, musical and cultural curation" and in a statement he explained that he will be involved in the creative process:

"Bud Light Platinum brings a refined, discerning aesthetic to beer that plays well with what I'm doing. I'm looking forward to not only being a part of the creative process, but in bringing other talented musicians to the forefront as well."

Paul Chibe, Anheuser-Busch's vice president of U.S. marketing, also issued a statement on the exciting partnership and said: "Justin Timberlake is one of the greatest creative minds in the entertainment industry, and his insights will help us further define Bud Light Platinum's identity in the lifestyle space."