Tuesday, July 17, 2012 10:25am ET by  
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Lana Del Rey to front H&M fashion campaign

Lana Del Rey has teamed up with fashion retailer H&M to help model their clothes.

Newspaper reports earlier this year suggested that the singer had been lined up to appear in photoshoots for the clothing company.

H&M dodged the speculation, adding that they couldn't comment on rumours - but today (July 17) they announced on Twitter that Del Rey is to front their autumn campaign. H&M tweeted:

"We're happy to confirm that @LanaDelRey is the face of H&M's autumn campaign!"

They uploaded a photo of Del Rey from a recent photoshoot, with the 'Video Games' singer wearing a pink jumper.

Del Rey will also record a cover of the track 'Blue Velvet' for H&M's website.




Watch Lana Del Rey perform live below: