Friday, July 19, 2013 10:00pm ET by  
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Taylor Swift unveils second Keds shoe line

Country-pop beauty Taylor Swift has launched her second shoe line for sneakers brand Keds.

The Fall 2013 collection includes 17 styles and the 'I Knew You Were Trouble' superstar explained that it was a fun range to work on: "It was really fun to have Keds on the same page as I was on. The fall collection is easy to wear with a lot of different looks."

The president of Keds, Rick Blackshaw, issued a statement on Swift's new collection and described the style as a 'modern take on an American classic': "We captured the modern take on classic American fashion Taylor is known for by looking to pieces from her own wardrobe for inspiration."

"From a pearl necklace polka dot print to a really feminine lace overlay inspired by one of her favorite dresses, each shoe reflects a style statement that is uniquely Taylor. This collection is more personal, and we hope it inspires Keds girls everywhere to express their own distinctive individual style."

Watch a new promotional video for the Keds 'Braveheart' campaign, which Swift is involved in, below:

 

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