Occupation: Technology Recruiter

Lives: London

Shazia champions a varied representation of diverse women in the world of business. “I don’t need any friends in business. I am here to win this.”

What is your USP?
My USP is my ADHD, which means I can process information faster than others. This often means that my reaction time is quicker, and I look at things differently.

What is your biggest weakness?
Again, it would be my ADHD, because it means that I lose concentration quite quickly when I’m around stimuli.

Why do you deserve Lord Sugar’s investment?
I deserve Lord Sugar’s investment for my ability to identify niches in business and to develop them into USPs. It’s important to see a varied representation of women, including women with neurodiversity in business, as people with neurodiversity are linked to being increasingly successful within the corporate sector. I hope that I’ll encourage more people like me not to be ashamed of their difference. It’s okay to be different. It can make you extremely successful within business.