Brit EDM Artist Di Creates Video Controversy With Her New Single 'Opium'
With a Top5 Club Chart hit on freshly cut Jellify Records, British EDM artist unleashes controversy with new single, which hotly boasts remixes from Todd Terry, Justin Wilkes and Phil Marriott
Spinning hot off the heals of her Top 5 Club Chart Hit, ‘Eye Roll’ earlier this year, pioneering British singer/songwriter, Di, demonstrates that she’s not afraid to face controversy head-on as she releases her new single ‘Opium’ to the dancing masses on 26 August, on hot new label, Jellify Records. With a host of remixes including Todd Terry, Justin Wilkes and Rich B & Phil Marriott, ‘Opium’ is rapidly snowballing attention across specialist dance radio and the summer club circuit for its addictive chant and deep intoxicating loops, whilst the video defiantly provokes controversy with its intentionally shocking visuals. If this makes you feel uncomfortable, it’s done its job!
Pinching this crazy, high-octane, weapon-entrenched world of disillusionment and destruction between her fingers, Di presents ‘Opium’ as her metaphoric solution to our global situation; a melodic chill-pill to stop our internal combustion of madness.
“’Opium’ is inspired by Karl Marx’s analogy to religion being an opiate. It got me thinking that we all need something that will elevate our consciousness, taking us to a higher place, beyond the craziness of the world we live in,” explains Di, “Marx’s analogy is contentious and makes people think/debate and I wanted to create music that had the same affect. That’s why we created such a beautifully controversial video.”
Overtly onomatopoeic, ‘Opium’ deliciously induces the listener into a hypnotic state of delirium. Cajoling, chanting and captivating us into its addictive loops and beats, this track is set to be the anthemic soundtrack of this year’s Ibiza season.