Kyrie London's Rooftop's Hit's VEVO Top Video Chart @ #3 Today May 4th 2013

Kyrie London Rooftop Video Hit #3 VEVO Today 4th May 2013

It's the digital age upon us and collaborations are faster becoming the highway to success. With album sales down and physical sales almost obsolete, the hottest topics are at the moment all edited down to 3 minutes for which it seems to be the single sale of the century. 40% growth in single sales from last year, and almost back to the glory days of the huge sales of the 90s, but delivered courtesy of megabytes. VEVO & Youtube's jumping on board, and Billboard together with Soundscan are reporting more single sales than we have time to listen to. They're even now counting youtube views as part of the algorithm that measures chart success. Newcomer Kyrie London is at the beginning of a digital era. Her debut single "Rooftops" is due for release June 2nd, and surprisingly features UK Garage Innovator and Daft Punk Collaborator Todd Edwards. Edwards is currently celebrating the success of the first single off Daft Punk's Random Access Memories, entitled "Get Lucky" featuring the rhythmic styling of Chic founder Nile Rodgers and Pharrell Williams of the Neptunes. 

The first cut from the album sounds like it just came out of Studio 54. Could this be the reincarnation of disco? Surprisingly soul has never left us in the words of Pharrell but just got lost along the way. The single debuted at #1 in 10 countries on itunes. Kyrie London is also hoping over the next couple weeks that she too will get lucky!


Kyrie's debut single "Rooftops" was remixed by Todd the God Edwards who put his unique spin on the record and also appeared alongside screen actor Robbie Gee for this 5 and a half minute short cinematic video, directed by Phil Hawkins. You can see the two walking down side by side with Kyrie as her enforcers. The two then proceed to part the crowd and bring her to the footsteps of a large fighting arena. Robbie Gee, movie star and well-loved UK TV actor has certainly not lost his charm. With his soft spoken voice and gangster-like appearance, he oozes substance and delivers the impacting lines, "This is your break. This is your time," like only Robbie Gee could. Compelling? Yes. Out of the ordinary? Definitely. But somehow it manages to keep you there like mother's sticky treacle pudding. I also found myself feeling quite nostalgic on the journey through this classic 80s feel good movie approach. "It's going down" in the gritty urban setting which suddenly springs to life like an episode of Fame or like one of my all-time favorites Flash Dance. Fame Costs, and here's where you start paying in sweat. Very reminiscent of Eminem's 8 Mile. While Sancola Music anticipates the forthcoming album release of their first US artist, Kyrie's  melodies are certainly at the forefront, interwoven into a tapestry of electronic sounds and thudding kick drums, but somehow maintaining a human connection. Definitely a breath of fresh air in the right direction, due west if I'm correct in thinking, according to the robots.

Written By: Jonathan R. Laws

May 4, 2013 5:10am ET by Sancola Music / Sound Annuity Inc.   Comments (0)

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