Maroon 5's frontman Adam Levine has admitted that launching his debut fragrances would have never been a reality if he wasn't given so much "creative control".

Speaking to People magazine about the exciting project, the 'Payphone' hitmaker explained that he was given free reign in terms of the scent and style of both the men's and women's perfumes (simply named Adam Levine For Men and Adam Levine For Women), which was perfect as he meant he could work on something he really believed in:

"I wouldn't have been able to do this if I didn't have the creative control. Otherwise it would have wound up being something that I didn't endorse, and I'd be stuck standing here feeling like an a**hole."

Both scents will be available for sale later this month in Macy's stores across the USA and he added that a lot of time was spent testing the female fragrance as he wanted it to be genuinely appealing to women:

"I got opinions from...all the women I could find. It's just a very subtle scent. It's not something that completely overtakes a room. I like the idea of proximity, which is that you have to be close to someone to really experience it."

Watch footage from Levine's fragrance launch event below: