Thursday, November 28, 2013 3:35am ET by  
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Ariana Grande and Taylor Swift help American Music Awards break Twitter record

Last weekend's American Music Awards was a star-studded event, but it also managed to break impressive social media records by engaging millions of Twitter users. 

Not only did the ceremony enjoy its largest TV viewing audience in four years, but Nielsen's SocialGuide chart for the week of November 18-24 has shown that the AMAs generated a total of 7.6 million tweets, which were read by an audience of 10.23 million. 

Billboard reports that the most Twitter activity came during three key moments in the night's proceedings. The first was when country-pop sensation Taylor Swift won the Artist of the Year prize, which resulted in 71,365 tweets per minute, the second was when Miley Cyrus closed the ceremony with a live performance (64,929 tweets per minute), and the third was Lady Gaga's live set (41,571 tweets per minute). 

Surprisingly, Ariana Grande was the most-mentioned act of the AMAs and was talked about in 231,966 tweets, which is more than double One Direction's Niall Horan, who snagged 108,969 mentions. 

Grande, meanwhile, recently confessed that some of her stage outfits were bought from sex shops and told The Mirror: "Brigitte, my stylist, always turns up with her arms full of cool outfits, I don't even know where she gets them from. Once we were shopping for Halloween costumes with a friend of mine and we accidentally ended up in a sex shop. The girl who was working there was like, 'Oh, I make your costumes!'. I was like, 'What?' and she said, 'Yes, this is where Brigitte gets your outfits from!'."

 

 

 

Watch Grande's performance of 'Tattooed Heart' from the AMAs below:

 

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